LG 49UK7550PLA 49" ULTRA HD 4K Active HDR Smart TV

49" ULTRA HD 4K Active HDR Smart TV   Listen. Think. Answer.   A New Standard of Definition. A new depth of detail. ULTRA HD 4K resolution is four times that of Full HD producing brilliant clarity and vivid details that amaze, even when viewed up close. This level of detail is well suited to modern home entertainment, sports and gaming; the resulting images will redefine your viewing experience.   Precise Nano-Cell Colour Performance LG Nano Cell Display applies nanoparticles that optimize each colour. This state-of-the-art technology enables to produce a full spectrum of colour that results in a lifelike image. Ultra Luminance – The science of light control Enjoy brighter whites and darker blacks thanks to local dimming technology which lifts the brightest scenes to brilliant new levels and the darkest shadows to life. DTS Virtual : X giving extra dimension to sound places sound where it would occur naturally in space, creating a lifelike, multi-dimensional audio experience. Be prepared for improved immersion and heightened realism from your TV audio. ... More